STEFAN RUIZ – THE FACTORY OF DREAMS

Posted on 2010-11-15

Televisa Studios, in the San Angel neighborhood of Mexico City, is called ‘The Factory of Dreams’ and is best-known for its telenovelas (soap operas). These fantasies of love, wealth and betrayal are one of Mexico’s largest exports. They are popular throughout Latin America but also in Africa, Asia, Europe and the USA. No one produces more telenovelas than Mexico’s Televisa studios. The telenovela and its protagonists are a powerful vehicle through which contemporary Latin American culture and its society can be understood and interpreted.

Stefan first photographed Televisa studios in 2003 for COLORS magazine as their creative director. He returned to the studios after the issue published and continued to work on the project over a period of six years. Stefan’s behind-thescenes photographs in ‘The factory of dreams’ reveal this secret world with humor and affection.

Opposite – Haydee Navarra, Corazones al Límite

Exhibition runs from November 19th to December 13th, 2010

F.L.O.A.T. Gallery
539 Atlantic Avenue
Brooklyn
NY
11217
USA

www.thefloatgallery.com