ROE ETHRIDGE – OLD FRUIT
2020-04-06Since the turn of the century, Ethridge has exercised a significant influence over young artists in particular, yet opportunities to see groupings of his early work have been rare. Old Fruit, which focuses primarily on his output from the early 2000s, offers a valuable chance to revisit many highly regarded and widely reproduced images that embody new ways of understanding the medium of photography in the context of emergent technological and social currents.
Expanding on the visual and critical syntaxes of photographers from Paul Outerbridge to Andreas Gursky, Ethridge strategically crisscrosses the zones of artistic, commercial, and vernacular imagery, encouraging the staged and the spontaneous to occupy the same space. Using outtakes from his own commercial and editorial shoots alongside other images, he subverts the residual authority of the portrait, landscape, and still life genres to match his own consciously ambiguous ends.
Opposite – Refrigerator, 1999
Exhibition runs through to April 18th, 2020
Gagosian Gallery
976 Madison Avenue
New York
NY 10075
