SWATCH X 007

Posted on 2020-01-27

No Time to Die is the twenty-fifth instalment in the James Bond film franchise, Swatch has crafted a playful capsule of six timepieces, each paying homage to one of the franchise’s iconic films.

Packaged in a box that looks like an old school VHS tape, the six launch models cover Dr. No (1962), On Her Majesty’s Secret Service (1969), Moonraker (1979), Licence to Kill (1989), The World is Not Enough (1999), and Casino Royale (2006) with specific cues taken directly from the design and aesthetic established by each film.

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