STEVE FITCH – AMERICAN MOTEL SIGNS

Posted on 2017-01-23

In American Motel Signs Steve Fitch crisscrossed the United States documenting the colorful dynamic, advertisements inviting weary traveler to park their car and pack it in for the night. Tinged with nostalgia, these delightfully garish motel signs lovingly recall a mid 20th Century road culture speaking to a sense of independence and freedom central to the contemporary American identity. The exhibition celebrates the release of Fitch’s new monograph American Motel Signs 1980–2008, just released by London based publisher The Velvet Cell.

Opposite – Steamboat Springs, Colorado, December, 1981

Exhibition runs through to February 23rd, 2017

Photo-eye Bookstore + Project Space
376 Garcia Street
Suite A
Santa Fe
NM 87501

www.photoeye.com