Y-3 LONDON STORE OPENING
2011-03-07The store’s interior, featuring industrial materials and an ultra-clean aesthetic, perfectly reflects the brand’s global signature retail concept. The 200 square metres, two floor space has been customized to reflect a modern aesthetic with clean lines and great depth.
Adidas and Yohji Yamamoto pioneered the fusion of sport and style in 2001 with their initial collaboration of exclusive footwear styles designed by adidas for Yohji Yamamoto’s signature line. Subsequently Y-3 launched in October 2002 with the Spring/Summer 2003 season in Paris. The London store opening marks ten years of this successful partnership.
