SHOHEI OCHIAI’S SPECIAL-EDIITON TAMAGOTCHI
2025-07-14Japanese artist Shohei Ochiai has unveiled a special collaboration with Tamagotchi, releasing a reprisal of the first-generation model updated with his artwork nodding to the game’s origins. Offering a nostalgic nod to Tamagotchi’s 1996 release, this limited-edition device and its packaging are adorned with Ochiai’s hand-drawn work.
Coming at the height of Gen Z’s bag charm mania, the device comes with a ball chain that can be attached to keychains, bags, or clothing. The collaboration features a Tamagotchi Original housed in a translucent shell, emboldening the original Y2k aesthetic with an additional Tamagotchi UFO design in blue. Elsewhere, matching blue buttons and border accent the design.
