ABSOLUT LIMITED EDITION LGTB BOTTLE
2017-07-10This summer, Absolut continues its celebration and support of the LGBTQ community with the launch of a new limited edition bottle. The bottle, which includes a ‘Taking pride in diversity’ statement on the back, contains Absolut Original and features a rainbow flag depicted in brush strokes, creating a hand-made look in-keeping with the brand’s artistic heritage. Celebrating the six colours of the LGBT Pride flag, paint strokes circle the bottle while leaving the label clear, symbolising Absolut seeing through labels.
